Green Impact Partners
Branding, Interactive Design
Background
Green Impact Partners Inc. (GIP.V) is a publicly traded company dedicated to creating a sustainable, inclusive planet by developing the world’s cleanest energy, with a near-term focus on developing renewable natural gas projects throughout North America.
Problem
They needed a refreshed brand identity and website to effectively communicate their mission and commitment to sustainability while resonating with stakeholders and investors.
Approach
Drawing inspiration from the concept of circularity, we conceptualized a new brand identity to communicate their commitment to sustainability. One notable element is incorporating forms from the recycling symbol to construct the logo, symbolizing the continuous cycle of their renewable energy initiatives.
I was also responsible for redesigning their website, ensuring it effectively communicates Green Impact Partners’ purpose and mission. By integrating nature-inspired visuals and circular forms into the website, we aim to share their goal of creating a future powered by carbon-free energy.
Year
2022
Role
Brand and Interactive Designer
Designed at
Overhaul
Link
Credits
Mathew Janzen, Creative Direction
Overhaul, Development
Green Impact Partners
Branding, Interactive Design
Green Impact Partners
Branding, Interactive Design
Background
Green Impact Partners Inc. (GIP.V) is a publicly traded company dedicated to creating a sustainable, inclusive planet by developing the world’s cleanest energy, with a near-term focus on developing renewable natural gas projects throughout North America.
Problem
They needed a refreshed brand identity and website to effectively communicate their mission and commitment to sustainability while resonating with stakeholders and investors.
Approach
Drawing inspiration from the concept of circularity, we conceptualized a new brand identity to communicate their commitment to sustainability. One notable element is incorporating forms from the recycling symbol to construct the logo, symbolizing the continuous cycle of their renewable energy initiatives.
I was also responsible for redesigning their website, ensuring it effectively communicates Green Impact Partners’ purpose and mission. By integrating nature-inspired visuals and circular forms into the website, we aim to share their goal of creating a future powered by carbon-free energy.
Year
2022
Role
Brand and Interactive Designer
Designed at
Overhaul
Link
Credits
Mathew Janzen, Creative Direction
Overhaul, Development
Green Impact Partners
Branding, Interactive Design
21:59:07
Green Impact Partners
Branding, Interactive Design