gravitypope is an independently owned fashion boutique started in Edmonton that offers an extensive range of carefully curated footwear, clothing, and accessories from around the globe. With a commitment to quality, uniqueness, and craftsmanship, gravitypope has solidified its position as a fashion institution in Canada over the past three decades.

With the Overhaul team, we collaborated closely with gravitypope to enhance and elevate their online store, catering to the evolving needs of customers and the e-commerce and marketing team at gravitypope.